Fast forward to the following morning, and Beckham appeared on the Today Show wearing another iteration of the cropped jumper style. She styled the bright heather sweater (side note: what a delectable name!) over a check 1970s collar shirt, red flared skirt and matching over-the-knee, open-toe boots.
Head to Victoriabeckham.com and voila! The crew-neck jumpers sit pretty on Beckham’s e-tail homepage and are available to pre-order. The £450 autumnal investment buys are reflective of a collection that Vogue described as “sensual, sumptuous, and warmer” than previous edits. It was also the first time Beckham had worked with a narrative – one which she chose to retain an air of ambiguity around, but which nonetheless reflected her playful personality.
As the entrepreneur continues to grow her empire, Beckham’s ability to tap into what her customers want – an insight into her life – is invaluable, and she remains her own best advert for her brand.