Monday, October 7, 2019

The Timberlakes And The Louis Vuitton Gang

For the last spring/summer 2020 show of the international fashion weeks, Nicolas Ghesquière called upon his coterie of Louis Vuitton ambassadors to join him in Paris. Front row regulars Alicia Vikander and Jennifer Connelly led the pack, while newer friends of the brand, including Ruth Negga, Laura Harrier, Stacy Martin, and Héloïse Adelaïde Letissier (aka Christine and the Queens) dutifully posed for pictures in the Louvre’s Cour Carrée.

Ghesquière’s surprise additions to the guest list were Jessica Biel and Justin Timberlake, who suffered a minor setback en route to the glass tent, when a bystander grabbed the popstar’s leg. Undeterred, the couple took their seats in the sustainable pine wood set to watch the Ghesquière’s dandy-esque designs play out against an apocalyptic backdrop that matched the city’s inclement weather.

There was plenty for the occupants of the FROW to discuss: from the epic “It’s Okay to Cry” video featuring the artist Sophie wearing blood-red lip gloss that matched the models’, to Louis Vuitton’s ethical partnership with ArtStock to upcycle the décor. Offsetting the romantic edit that “transposed Art Nouveau onto clothing” were cult accessories in the making, too. Will Timberlake be toting the new Video Tape bag for spring/summer 2020? Perhaps a cattleya orchid on his lapel? Like Cardi B at Chanel earlier on the closing day of Paris Fashion Week, Timberlake and Biel were the joyous lift the industry needed to see out the season with smiles.

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