Monday, June 3, 2013

Beyonce Turns Stylist: Shop Her Dresses

Beyonce Knowles is no stranger to a designer gown, but has just shared her sartorial expertise for the first time - curating an edit for dress rental site, Rent the Runway. The website specialises in lending designer dresses for a fraction of the cost it would be to buy them.

The singer has selected her favourite pieces from the site's offering to create the Beyonce Boutique range - offering her fans "the ultimate Queen B experience". In keeping with the 31-year-old's own stage-worthy style, the edit includes lots of shimmering sequined party dresses, printed and patterned mini-skirts, skimpy jumpsuits and little lace numbers, combined with a selection of eye-catching statement jewels. Prices range from around $200 (£132), to $4,000 (£2,650), for the dresses.


"Making women feel confident and beautiful is something I've always been passionate about. That's why joining forces with Rent the Runway was so organic," said Beyoncé, reports USA Today. "It's more than just access to beautiful clothes; it's about making women look and feel their best."

It's the first time the singer has collaborated with a brand on such an initiative - other than having had "personal input" into the styling of her recent H&M swimwear shoot. We wonder if it's a sign of more fashion-focused projects to come? 

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