Victoria Beckham Is Planning A Version Of The Queen's Speech For Her Fans

Perhaps Victoria Beckham got a taste for tongue-in-cheek videos when filming that original short with British Vogue for her brand's 10th anniversary. Perchance Derek Blasberg, YouTube fashion and beauty director, simply brings out the playful side of the popstar-turned-designer. Whatever the cause, Beckham has launched another YouTube clip giving an insight into her world – or, rather, that of her audacious alter-ego. The one that only comes out in front of the camera, specifically under the direction of Isaac Lock – the man who shot Vogueeditor-in-chief Edward Enninful in cameo, too.

This time around, Beckham has been musing over how to engage with her far and wide audience, in addition to the beauty tutorials that will no doubt soon include her own-brand make-up and skincare. Her natural conclusion? The VB equivalent of the Queen’s speech, because “it’s very popular”. Hers will air not on Christmas Day, but in March, and be “much, much longer”. No preamble, however, will be required.

“When Victoria was flushing out concepts for her channel, my eyes lit up at the 'In The Chair' concept," Blasberg tells Vogue prior to the air date. "I could watch Victoria get ready all day – she’s funny, she’s self-deprecating, she’s witty, she’s just so much fun. This series is a great example of what Victoria's new YouTube channel is all about, and we can’t wait for more!”

The highlight of the video is undoubtedly Beckham taking Lock’s advice to end the broadcast with a call to action. “Smash that bell,” she pouts at the screen. “Make that bell call them daddy.” Beckham, however, maintains that it is underlined by "serious" content. "I’m so excited to be able to share a behind-the-scenes look at how we brought my autumn/winter 2019 collection to life, and all the hard work that goes into creating a show," she explains via email. "As a team we have had a lot of conversations about what my YouTube channel should look like... Clearly it won’t be an hour-long monologue to the nation!"