Saturday, January 26, 2013

David Beckham To Walk For H&M At Paris Fashion Week

He last walked the catwalk for their underwear launch at the H&M store in Regents Street in London last year - but kept his clothes on.

Fashion bosses have asked avid Beckham to  strip off and walk the catwalk in his pants next month.

His fashion label H&M want Becks to go down the runway in his boxers for their Paris fashion show.

Beckham, 37, has been a huge hit with his underwear range called Bodywear around the globe.

A year ago he debuted the range with an advert aired during the Superbowl, while Guy Ritchie has directed his new advert for the label.

Now Swedish fashion bosses are pressing their lead model to appear in their February 27 show.

The chain plans to present 25 looks from its autumn 2013 collection at the Musée Rodin.

He last walked the catwalk for their underwear launch at their Regents Street store last year, but kept his clothes on.

David Beckham For H&M
The H&M show is the first time in eight years that they have shown off their clobber on a runway.

Håcan Andersson, a rep for H&M said “We felt excited about the collection and we really wanted to show it.

“In the past we have done fantastic and spectacular events and fashion shows with our designer collaborations and we feel it is time to celebrate our own fashion.”

A Los Angeles source said: “H&M want to bring David out as a surprise guest on the catwalk and ideally in his range of underwear.

“David has caused such a stir in recent years with his look and gets so much great PR for the brand.

"If he accepts their invite then the value of this move would be worth millions.

“They are working through 25 looks and are hoping that their big star will make the finale appearance.

“David has yet to confirm to them if he will make the brave move.

"They hope he will attend either way. He has been a huge hit for H&M and is a VIP within the company.”

A spokesman for H&M refused to comment on Beckham’s possible appearance and his spokesman did not return calls.


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