Thursday, January 28, 2016

Vuitton To Appeal Trademark Ruling

Louis Vuitton is appealing a decision by a New York court that threw out its claims of trademark infringement and dilution and copyright infringementagainst parody tote-bag company My Other Bag. The California-based company - known for printing images of famous bags onto its basic calico totes - called the French house a "trademark bully" and is now demanding that it pays its $400,000 legal fees, but it seems that Vuitton has no intention of taking the judgement lying down.


The Southern District of New York court docket this week reveals that Vuitton is challenging the ruling of the judge in the case, who asserted that My Other Bag's creations were not "actionable sources of trademark infringement or dilution", The Fashion Law reports - so this one could be set to run and run.

"Parody is one of the oldest and most beloved ways in our culture to address social, economic, and political issues. One of America's founding, and to us, most important principles, is freedom of speech and it must be protected and fought for," Tara Martin, founder and CEO of MOB, said at the time. "People shouldn't be afraid to make a joke for fear of a trademark lawsuit. Hopefully this decision sends that message."

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