Wednesday, January 22, 2014

Dior’s Student Couture Invitation

Dior invited top students from 16 international colleges to watch a specially organised couture show yesterday, also attended by employees from its ateliers. Participating schools included Central Saint Martins, The Royal College of Art, the Condé Nast College and Parsons School of Design in New York.

"In five, six years from now they will probably kick me out," said Dior creative director Raf Simons of his young fans. "But that's how it should be; that's the cycle. It's wonderful to connect with students and the atelier people, who don't normally get to see the show."

Students were taken inside the ateliers and were given advice from Simons himself.

"I think as a student you shouldn't think about the system, but just what you really, really believe in, and in the beginning reach out to other people who believe in it, rather than those who are in control," he told WWD.

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