Thursday, April 6, 2017

Pepsi Pulls Its Kendall Jenner Ad

Pepsi has withdrawn its latest ad featuring Kendall Jenner after a wave of backlash. The company apologised for the commercial, which showed Jenner attending a protest and handing a can of Pepsi to one of the policemen controlling the march.

"Pepsi was trying to project a global message of unity, peace and understanding. Clearly we missed the mark, and we apologise," a statement from the brand said. "We did not intend to make light of any serious issue. We are removing the content and halting any further rollout. We also apologise for putting Kendall Jenner in this position."


The model hasn't yet commented about her part in the ad, but has deleted the tweets that she shared earlier in the week to promote it. Jenner will likely be hoping that she's able to draw a line under her involvement in the furore now the ads have been removed.

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