Louis Vuitton Launches Their First Video Game

Calling all gamers! Virgil Abloh revealed via Instagram that he is launching a video game, inspired by the new-yorker style of his Louis Vuitton men’s autumn winter 2019-2020 collection. When it comes to being bold and innovative, Virgil Abloh’s finesse is incomparable. After a series of collaborations with Ikea and Evian, the artist put his creative genius to work for the world of arcades, launching his first 2D vintage style game designed by Louis Vuitton.

Dubbed Endless Runner, the game is inspired by the French trunk-makers men’s autumn winter 2019-2020 collection. Players must wander through grungy downtown New York, collecting different items along the way. As for the rules, it couldn’t be easier. The player must avoid the various obstacles and collect bonus points by throwing Keepall bags branded with the house’s signature logo. Visit the Louis Vuitton website to try your luck, and who knows, you might become one of the top ten players.