The images were shot by creative director Hedi Slimane - his first autumn/winter campaign since joining the brand in March 2012. Since joining the label, the designer has made a point of making the brand synonymous with the music industry - selecting a series of emerging and established artists to star in his campaigns, including Courtney Love and Marilyn Manson. It makes the choice of Delevingne all the more poignant, given her not-so-secret desire to work in the music industry.
While it's the model's first appearance in the Saint Laurent mainline campaign, it's not strictly her debut for the house - she's currently the face of YSL´s Beauty Baby Doll mascara.
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