The sum has been pooled together from a selection of BFC talent grants that would ordinarily have been awarded separately to designers in the early stages of their business, or applicants seeking assistance with growth and promotion. Those chosen will be entitled to a cash injection up to a maximum of £50,000, and get access to the BFC’s Fashion Business Network, which includes Eco-Age, Farfetch, Google, Instagram, LVMH and YouTube among many more.
Rosh Mahtani of jewellery brand Alighieri, the winner of the 2020 Queen Elizabeth II Award for Design and one of six designers sharing this year’s Vogue Designer Fashion Fund prize, is also among the beneficiaries, as are her fellow Vogue Designer Fashion Fund winners, Charles Jeffrey, David Koma, Halpern, Metier and Rejina Pyo. 16Arlington, Aries, Art School, Chalayan, Chopova Lowena, Craig Green, E. Tautz, E.L.V. Denim, Edeline Lee, Eftychia, King & Tuckfield, Kwaidan Editions, Liam Hodges, Matty Bovan, Nabil Nayal, Neous, Nicholas Daley, Palmer Harding, Paper London, Paria Farzaneh, Per Götesson, Raeburn, Roksanda, Stefan Cooke and Toogood are the other businesses being supported using the first wave of the fund.
While the £1million initial fund is a promising start, the BFC estimates that a further £100million will be needed to support future talent in the coming years. Applications will reopen each time the fund is topped up to £500,000, to ensure support can be wide-reaching. Donations from Alexander McQueen, Browns, Clearpay and Coach Foundation will be put towards the next instalment of funding.
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