Thursday, March 23, 2017

Hermès And Apple's Bright New Addition

High style and tech smarts proved to be a successful marriage when Appleand Hermès launched their collection of Apple Watches back in 2015. Today that union is renewed with news of a fresh (and bright) lineup of new band colours.

The double tour returns in bleu zéphyr Epsom leather, while the double buckle cuff appears in fauve Barenia leather. Single tour styles too are given a vibrant twist with striking shades of lime Epsom and colvert Swift leather.

True to style, each strap is handcrafted in Paris, and each watch engraved with the Hermès signature. The watch typeface too can be customised to reference the French maison’s famous style.

"Apple and Hermès make very different products,” said Apple's chief design officer Jonathan Ive of the launch when it first appeared on the market, “but they reflect the deep appreciation of quality design. Both companies are motivated by a sincere pursuit of excellence and the desire to create something that is not compromised. Apple Watch Hermès is a true testament to that belief.”


Joining the Hermès additions are novel colour ways for the woven nylon straps - ranging from pebble to midnight blue - as well as all new Nike Sport Bands, designed with high performance athletes in mind.

All will be available to buy as of today, March 21, via the Apple and Hermès websites, with prices starting from £1,199 for the single tour strap, £1,299 for the double tour strap and £1,549 for the double buckle cuff.

No comments:

Post a Comment