Friday, August 1, 2014

Another Armani Cultural Offering

Hot off the heels of  financing an exhibition dedicated to the life and works of Renaissance artist and architect Donato Bramante in Milan,Giorgio Armani is about to embark on the creation of a new gallery located in front of his company's headquarters in the city.

It comes as no surprise that it will offer a platform for the promotion of new and emerging fashion designers, with learning spaces including classes and a library. Armani is a well-known supporter of young Italian talent, offering an up and coming designer his Armani Teatro space to show their collection during Milan Fashion Week each season. The gallery - a former Nestlé factory - will also host a permanent exhibition of Armani's archive designs and sketches.

Giorgio Armani
"Milan is the city where I decided to live and work, and which has been a tough, loyal teacher to me. It taught me that you don't obtain anything by chance, but that you reach the most difficult goals with daily involvement," Armani told WWD. 

"That's why I've decided to put the fruits of my work, which doesn't include only clothes, but also textile explorations and experience, at the disposal of my city. I thought it could be interesting for everybody, in particular for the young generations approaching the fashion and design worlds. They will be able to find inspirations to mature new ideas and create the companies of the future. That future which we have to learn to build day by day."

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